Interest
Story. We will start by breaking down the domain
name, serving.com in our journal and it's value calculation.
SALES FACTS for SERVING.COM a "CATEGORY KILLER"
SERVING.COM, a generic 7-character word that has many potential uses.
Check out the web site for some of those. Good
names are no longer available, good names aren't cheap and good names
will get your
job done.
The name, SERVING.COM,
is 12 years old. Registered in 1998 and used for streaming Classical
music across the Internet first and then
as a selling platform for hosting domains and domain names. It has never
been used for adult content or any other kind of content that may be
offensive to the general public and ruin the name.
Domain: SERVING.COM
Keywords serving
Frequency (Google) 388,000,000
in Anchor Text 1,370,000
in Title 4,300,000
in URL 312,000
Overture/mo 3474
Wordtracker/day 47
A Similar Example: server.com sold for $770,000.
- Sold date is August 2009 during the recession
- Current
appraisals since the sale run to 3.8 million.
-
Swift Appraisal, an online service, always
stays consistent.
Using Swift Appraisal's online services as a benchmark:
- server.com's numbers are: 50,000. - 75,000. (March 2010)
- serving.com's numbers are: 63,000. - 94,000. (March 2010)
Using the
125.6% of the value differential and based on:
-
server.com sold for
$770,000
- (63 + 94) / (50 + 75) = 125.6%
- 770,000 x 1.256 = $967,126 serving.com's minimum
value
Therefore using 125.6% of the value based on Server.com at $770,000 x 1.256 = minimum $967,126 for SERVING.COM
Based on the 3.8 million = $4,772,800 for serving.com
Asking price = $2,500,000
The domain serving.com is
for sale at - domaindeli.net
Domain
Name Business 101: there are two people who know the
value of a name,
seller and buyer. The rest are tire
kickers or know-it-alls or brokers who will low ball to make
a quick sale for the percentage. Determine what you
want for the name plus a little bit for movement and stick to it!
Here's a quote from a publication: --------.com over-achieved with
a $--,--- sale" how do they know, maybe they're under-achieving, be
positive!
Above are the facts
through the eyes of the seller. |